Privacy Policy

Introduction

Capra Health, Inc. (“Capra Health,” “we,” “us,” or “our”) operates the capra+ marketing website at capra.health (the “Site”). This Privacy Policy explains how we collect, use, disclose, and protect information about you when you visit the Site or submit an inquiry to us.

This policy applies to the marketing website only. If you are a user of the capra+ product application, a separate data-processing agreement and privacy notice govern the processing of data within that platform.

Please read this policy carefully. By using the Site you acknowledge that you have read and understood its terms.

Information We Collect

We collect information you provide directly to us and information collected automatically when you use the Site.

Information you provide: When you request a product demo or contact us through the Site, we collect the details you submit, which may include:

• Full name
• Work email address
• Organization or practice name
• Job role or title
• Message or inquiry content

Information collected automatically:When you visit the Site, our servers and analytics tools may automatically record technical data such as your IP address, browser type, operating system, referring URLs, pages viewed, and timestamps. This data is collected through cookies and similar tracking technologies (see “Cookies & Analytics” below).

How We Use Information

We use the information we collect for the following purposes:

• Responding to your inquiries and scheduling product demonstrations you have requested
• Communicating with you about the capra+ platform and related services
• Sending marketing communications where you have given consent or where we have a legitimate interest
• Analyzing Site usage to improve performance, content, and user experience
• Detecting and preventing fraud, abuse, or security incidents
• Complying with applicable legal obligations

Legal Bases for Processing (GDPR)

If you are located in the European Economic Area, United Kingdom, or another jurisdiction that requires a legal basis for processing personal data, we rely on the following:

• Consent: where you have explicitly opted in, such as to receive marketing emails.
• Contract: where processing is necessary to take steps at your request before entering into a contract.
• Legitimate interests: for analytics, security, and improving our services, balanced against your rights.
• Legal obligation: where we are required to process data to comply with applicable law.

Data Sharing & Processors

We do not sell your personal information. We may share information with trusted third-party service providers acting as data processors on our behalf, including:

• Cloud hosting and infrastructure providers
• Customer relationship management (CRM) software
• Email delivery and marketing automation platforms
• Web analytics services

We require all processors to handle your data in accordance with applicable law and to implement appropriate security measures. We may also disclose information when required by law, court order, or to protect the rights and safety of Capra Health or others.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes described in this policy, or as required by applicable law. Inquiry and contact form submissions are retained for the duration of our business relationship and for a reasonable period thereafter for record-keeping purposes. Analytics data is retained in accordance with our analytics provider’s standard retention periods. You may request deletion of your data at any time (see “Your Rights” below).

Security

We implement reasonable technical and organisational measures designed to protect personal data against unauthorised access, disclosure, alteration, and destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

Your Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

• Access: request a copy of the personal data we hold about you.
• Correction: request that inaccurate or incomplete data be corrected.
• Deletion: request erasure of your personal data where we no longer have a lawful basis to retain it.
• Restriction: request that we limit processing in certain circumstances.
• Portability: receive your data in a structured, commonly used format.
• Objection: object to processing based on legitimate interests or for direct marketing.
• Withdraw consent: where processing is based on your consent, withdraw it at any time without affecting the lawfulness of prior processing.

To exercise any of these rights, please contact us at info@capra.health. We will respond within the timeframe required by applicable law. We may need to verify your identity before fulfilling certain requests.

Cookies & Analytics

The Site uses cookies and similar tracking technologies to operate correctly and to understand how visitors use the Site. Cookies are small text files stored on your device. We use:

• Essential cookies: necessary for the Site to function; these cannot be disabled.
• Analytics cookies: used to measure traffic and understand user behaviour in aggregate (e.g. pages visited, session duration). Analytics data is anonymised or pseudonymised where possible.

You can control cookies through your browser settings. Disabling analytics cookies will not affect your ability to use the Site, but may limit our ability to improve the experience.

International Transfers

Capra Health is based in the United States. If you access the Site from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate. We take steps to ensure that any international transfers of personal data are conducted in accordance with applicable law, including through the use of appropriate contractual safeguards where required.

Children’s Privacy

The Site is directed at healthcare professionals and business organisations. It is not directed at children under the age of 16. We do not knowingly collect personal data from children. If we learn that we have inadvertently collected such data, we will delete it promptly. Please contact us at info@capra.health if you believe we have received data from a child.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date at the top of this page. We encourage you to review this policy periodically. Material changes will be communicated by a prominent notice on the Site or, where appropriate, by direct notification.

Contact

If you have any questions, concerns, or requests regarding this Privacy Policy or our handling of your personal data, please contact us at:

Capra Health, Inc.
Email: info@capra.health